Prohibited Businesses
Some activities we will not support in any circumstances. Others we support only where the merchant holds the right licence and passes additional review. This page sets out both, so that you know before you spend time on onboarding.
1. Never supported
We do not onboard, route traffic for, or introduce to partners any business involved in:
- child sexual abuse material, or any content sexualising minors;
- human trafficking, forced labour, or the sale of human organs;
- terrorist financing, or any activity connected to a sanctioned party, territory or programme;
- narcotics and controlled substances offered outside a lawful pharmaceutical channel, including novel psychoactive substances;
- weapons, ammunition, explosives, and components or instructions for them;
- Ponzi and pyramid schemes, high-yield investment programmes, matrix schemes and other guaranteed-return offerings;
- fraudulent, deceptive or misleading offerings, including fake goods, counterfeit branded products and forged documents;
- ransomware, malware, credential and card data trading, botnets and hacking-for-hire;
- money laundering in any form, including unlicensed money transmission and third-party payment processing on behalf of undisclosed parties;
- content or services that infringe intellectual property rights;
- wildlife trafficking and trade in protected species.
2. Supported only with a licence and additional review
These activities are legitimate in many markets, but they are regulated. We will consider them where the merchant holds the required authorisation in every market it serves, and where a licensed partner accepts the vertical:
- online gambling, betting, casino and lottery;
- trading platforms, brokerage, forex and CFDs;
- crypto exchanges, on-ramps, off-ramps and custodial wallets;
- lending, credit, factoring and buy-now-pay-later;
- pharmacy, telemedicine and prescription products;
- tobacco, nicotine products and alcohol;
- adult content produced and distributed lawfully, with verified performer consent and age;
- dating and companionship services;
- nutraceuticals, supplements and health claims;
- debt collection and credit repair;
- travel and ticketing where funds are taken far ahead of delivery;
- charities and political fundraising.
What "additional review" means. Licence documents in every market served, the merchant website in production, a description of the customer journey and refund process, chargeback history, and the identity and source of wealth of beneficial owners. Requirements come from the licensed partner as well as from us, and can differ between partners for the same vertical.
3. Restrictions that follow the jurisdiction
Acceptance is decided per country, not only per vertical. An activity that is lawful and supported in one market may be prohibited in another, or may be unavailable because no licensed partner in that corridor accepts it. Sanctions restrictions apply to the merchant, its owners, its counterparties and its customer base, and are assessed at onboarding and continuously afterwards.
4. Business model matters as much as category
Beyond the category, we decline models that create systematic consumer harm regardless of the label they carry, including negative-option billing and hard-to-cancel subscriptions, undisclosed trial-to-subscription conversion, misleading pricing, and traffic acquired through deceptive advertising.
5. Consequences
If a merchant operates a prohibited activity, or conceals one during onboarding, we will suspend routing and terminate the relationship. Where a licensed partner is involved, its own terms apply in addition, and may include holds on settlement. Concealment during due diligence is treated as grounds for termination in its own right.
6. Ask before you build
If you are unsure whether your model is supported, ask before starting onboarding. Describe the product, the markets, the customer journey and the licences you hold, and we will answer directly. Write to business@prefloorltd.com.